DALLAS COWBOYS

The Dallas Cowboys gameday experience at AT&T Stadium in Arlington, Texas, is a blend of NFL spectacle, Texas pride, and big-money glitz. Often called “Jerry World” after team owner Jerry Jones, this isn’t just a football game—it’s a full-blown event with jaw-dropping visuals, massive tailgates, celebrity sightings, and the largest jumbotron in pro sports.

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1) AT&T Stadium – “Jerry World”

• Located in Arlington, halfway between Dallas and Fort Worth.

• Seats over 80,000 with a retractable roof, climate control, and a field-level club.

• Famous for:

  • The 88-yard HD video board over the field

  • Marble floors, chandeliers, and VIP clubs

  • An art collection curated like a museum

• It’s as much about the experience as the game—and Cowboys fans lean into that.

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2) Pregame Atmosphere

• Fans start showing up early in the day—some even tailgate in RVs all weekend.

• You’ll see:

  • Cowboys gear everywhere—jerseys, hats, boots, and custom suits

  • Fans taking photos at the massive Cowboys Star outside the stadium

  • Live DJs, outdoor screens, and team-run fan zones

  • Lots of energy, even for non-rival games

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3) Tailgating Scene

• Tailgating happens in lots surrounding the stadium, especially:

  • Blue Lot

  • Silver Lot

  • Lot 11 (the “party lot”)

• Cowboys fans take tailgating seriously, but it’s more organized and family-friendly than rowdy.

• Expect:

  • BBQ smokers, country music, and brisket everywhere

  • Cornhole, TVs with early games, and folding chairs in the shade

  • Friendly fans offering drinks and food if you bring good vibes

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4) Food & Drinks

• Texas BBQ rules: brisket, ribs, smoked sausage, pulled pork

• Plenty of Tex-Mex options too: tacos, queso, jalapeño poppers

• Inside the stadium, you’ll find premium food like:

  • Brisket nachos

  • BBQ mac and cheese

  • Craft cocktails and beers

• Local breweries like Deep Ellum, Shiner, and Revolver are available.

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5) In-Stadium Experience

• It’s modern, loud, and luxurious.

• The jumbotron is a focal point, and many fans watch plays on the screen instead of the field.

• Music, lights, and cheerleader performances add a halftime-show feel even during regular games.

• Cowboys games draw celebrities, former players, and a lot of cameras.

• During key games (Eagles, Giants, 49ers), the energy feels like a playoff atmosphere.

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6) The Fans

• Cowboys fans are everywhere—“America’s Team” still draws massive crowds, even when the team struggles.

• Mixture of:

  • Loyal, lifelong Texans

  • Bandwagon fans and tourists

  • Families, superfans in costumes, and tailgate veterans

• Rival fans travel well, but the Cowboys crowd is loud and proud, especially when winning.

The Dallas Cowboys tailgating experience is a mix of Texas-style hospitality, legendary BBQ, and football fandom done big—because, as you’d expect in Texas, everything about it is larger-than-life. While it’s more organized and family-friendly than rowdy tailgate scenes in some northern cities, it still delivers serious fan energy, incredible food, and a sea of blue and silver that surrounds AT&T Stadium.

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1) Where It Happens: The Lots Around AT&T Stadium

• Tailgating is allowed in designated lots only, including:

  • Blue Lot

  • Silver Lot

  • Lot 4, Lot 11 (the “party lot”), and Lot 14

• Lot 11 is often the most vibrant and lively, with music, grills, and fan clubs.

• RV tailgaters set up in nearby lots the night before the game—some treat it like a weekend-long football festival.

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2) Vibe & Fan Culture

• Cowboys fans are fiercely loyal, but the tailgating vibe is friendly and inclusive.

• You’ll find a mix of:

  • Families with kids tossing footballs

  • Hardcore superfans in cowboy hats and painted faces

  • Out-of-town fans who came to “Jerry World” for the spectacle

• The crowd loves to talk football, take photos, and share food and drinks if you’re decked out in Cowboys gear.

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3) The Food Scene – Texas BBQ Reigns Supreme

Cowboys tailgating food is serious business:

• Brisket, ribs, pulled pork, and smoked sausage are king

• Sides include mac & cheese, jalapeño poppers, baked beans, coleslaw

• Some fans build full-on smoke pits and catering setups

• Tex-Mex favorites like tacos, nachos, and queso also make appearances

• Expect to smell hickory and mesquite smoke all around the lots

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4) Drinks & Party Setups

• BYOB is common: beer, hard seltzers, and Texas whiskey or tequila shots

• Fans bring coolers, folding bars, and even margarita machines

• Music is usually classic rock, country, and hip-hop, depending on the group

• Some tailgates feature big-screen TVs showing early NFL games

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5) Entertainment & Traditions

• Games like cornhole, washers, flip cup, and giant Jenga are everywhere

• Expect to hear chants like “Let’s Go Cowboys!” and lots of “How ‘Bout Them Cowboys!”

• Fan clubs like the True Blue Crew and Rowdy Nation sometimes host open tailgates with themes and giveaways